What Really Works in Google Shopping: The Smart Retailer’s Guide to Competing with Amazon
While selling on Amazon is profitable for many retailers, many more are concerned with rising fees and Amazon’s power over their competitive data and products. Google Shopping provides a high-visibility, high-traffic, high-converting alternative. But many retailers are still in the dark about Google Shopping and how to make it profitable for them. This seminar will cut through the noise and deliver the secrets to what really works in Google Shopping – and how you can apply them. Topics covered will include Google Shopping vs. Amazon – Google Trends and Opportunities, Data Quality – What It Is & Why It Matters, Structure Your Account for Success, and Google Shopping: Mobile and Beyond
