eCommerce Ads: How to Make Best Use of This Fast-Growing Trend
Retailers selling products online are increasingly turning to advertising as an additional revenue stream that can offset the heavy costs associated with their core business — think free shipping. Proprietary programmatic exchanges are making it simpler for retailers to scale their ad business and attract more money from product marketers with the lure of retailers’ first-party data. David will shortcut your learning curve and give you information you can use right away on the best way to use eCommerce ads for your business.
